Services :: Design
Function deserves smart design and informed judgment. ENTERMEDIA web design, flash design, e-commerce design, and custom design goes beyond pure aesthetics to serve user experience and clear the path to conversion.
Information Architecture
Information architecture thinks about the likely path of a user through pages and portals found on your site and strives to streamline movement or navigation and deliver timely content. Like creating a flow chart through if/then situations that serves to discover patterns before development starts, the exercise of IA design helps identify opportunities to improve your web site usability and build click momentum towards your conversion goal.
Web Site Design
ENTERMEDIA web site design is a collaborative process involving conceptual thinking, effective communication of creative ideas, execution of wireframing and cascading style sheets (CSS), attention to information architecture and content strategy, browser compliance issues, and above all, understanding the modern web medium and your business goals to design a relevant web site that performs like your best salesperson.
Interface Design
Uncluttered navigation, placing all relevant pages only one or two clicks away on every page, buttons that neither distract nor dissolve…these are subtleties that we will build into your site functionality to make your online customers feel in control and want to interact with your web site. ENTERMEDIA interface design seeks to make all interactions simple and efficient so your users can find what they need quickly and take action directly with a minimum of instruction/explanation.
Flash Design
ENTERMEDIA Flash Design will instill graceful movement and/or sound to your web pages and is most often used to bring heightened focus to a new offering or service explanation. Flash design involves scripting the flow of animation, artwork, sound, and text elements to build and communicate a robust message in time and space without sacrificing usability.
Ecommerce Design
ENTERMEDIA ecommerce design always keeps in mind the fundamentals of a great product page—clear titling, appealing product imagery, complete details your online shopper will need to make up his/her mind right away, product availability and delivery time, links to your guarantee policy or warranty info, a prominently displayed “buy now” call to action—and how a product page should be fit into your buying cycle (awareness, attraction, engagement, motivation, and activation).
Landing Page Design
Designed to appear when a potential customer clicks on an ad or search-engine result link with the goal being a faster sales cycle or lead capture. Usually a separate treatment from your actual web site with minimal navigation and only targeted content, most landing pages ENTERMEDIA designs are transactional in nature, seeking to persuade visitors to complete a singular conversion goal such as submitting your lead form, watching your flash presentation, or downloading a relevant resource.
Admin Layer Design
There are really two types of end users: those that interact with the presentation layer (landing page, home page, interior pages, contact pages, and product pages); and those that interact with the administration layer or “back-end” (admin pages, content management interfaces, performance-tracking pages). ENTERMEDIA can design admin pages for the internal users of your website, with usability and functionality given the highest priority so that can get work done easily.
Website Redesign/Realign
If your website is currently lacking in performance, relevancy, or overall aesthetic quality, ENTERMEDIA can provide design services towards refreshing your site design “look and feel”, ironing out the kinks in your content strategy or information architecture, and layering in more advanced web functionality to your site. Whether it would be a targeted enhancement or more of a complete renovation, an ongoing commitment to regular reinvestment in your web presence is always a smart idea. Our design and development team has great experience redesigning web sites and can make this necessary process a smooth one.
Logo Design
From start-ups to established corporations, we have talent and experience designing, redesigning, and refreshing your logo to be eye-catching, simple to understand, and wholly unique. Logo design is nothing to take for granted, as your logo will be a key component of almost every page on your site and the major graphic indicator for your brand identity. A much overlooked facet of a strong logo is that it reproduces well across all format mediums. We’ll work with you to create a logo worthy of your brand.
Multimedia/Print & Packaging Design
ENTERMEDIA is able to edit and optimize video and audio for any format. We can also model, animate, and render 3D computer graphics to create impressive visual tools for educational or persuasive purposes. Streaming audio and video for the internet needs to be easy to use, fast loading (small file size), and of high quality. Audio/video elements should never distract from accomplishing goals; rather, they should always advance user experience towards goal accomplishment.
We often design print collateral for clients who principally engaged us for web projects and decided their print materials required attention, too. We are set up to service your business with a range of traditional print marketing contributions such as page layout, content strategy, images and artwork, printer and paper decision-making, product packaging, trade show booth setups, shelf kits, CD/DVD packaging, mail-outs, email blasts…and much more. We design solutions for your needs, web or otherwise.
Continue to Development Services page to see how we translate marketing ideas into business assets.
